BEST PRACTISE

Case study: Frydenbø’s themed sales contests 

This car dealer gives their sales contests fun seasonal twists. “Spooky October”, “Nerdy November”, and “Christmas Countdown” are some of the creative sales contest ideas they have had so far.  By using the quiz function in their Mevo platform for seasonal trivia and fun facts about their colleagues, Frydenbø makes the experience super entertaining and …

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People at a conference bored out of their mind

Product training: Avoid death by PowerPoint

Here’s how to add value, extend the effect and boost your product training sessions. Live product training is great! There’s nothing that beats the touch and feel of a physical show-and-tell session where your target audience (retailer sales staff, external teams and partners, and so on) gets to know your brand and products. But organizing …

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What are micro-influencers and how do you keep them engaged in your brand?

Find your niche micro-influencers and treat them well. How? We suggest including them in your exclusive brand ambassador club. If you find a micro-influencer that truly matches your brand, you have hit the jackpot. Product placements, endorsements etc are standard procedure. But what about including your niche influencers in an exclusive brand ambassador program?  That’s …

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norseman triathlon athlete

Mevo Case Story: Trimtex’ Triathlon Triumph

How to engage athletes and fans at a top sporting event. Brand community and triathlon insights This project was a pilot to test the app’s ability to connect to Trimtex’s target groups and engage them with relevant content.– The community app exceeded our expectations. People really enjoyed getting tips and tricks from top athletes, says …

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Case study: Salomon’s stand out product training

Fun and simple mini-quiz to make sure information sticks. How do you make your brand and products stand out from the crowd when you are invited to a retailer training session? Often, you have a limited amount of minutes to present your product training. Here’s how Salomon really made them count, using MevoApp. Bite-sized product …

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