Boost motivation among your own: How to use mevo with your sales representatives! Brands often use Mevo to motivate and inform frontline retail salespeople. But there’s another frontline that can have just as much use of the tool. Your own in-house team! With the Mevo app you can: Organize in-house challenges. Streamline communication. Track sales …
A sales contest has its price in time and money. But payoff can be huge — and its success depends on you. In the hands of the right person, the Mevo app offers you a direct line of communication to your frontline people, the ones who meet your end customer. The perfect tool to streamline sales contest preparation …
How we discovered an ingenious new use of our app. You know how we’ve been preaching the fact the Mevo is a great tool to help brands create loyal brand ambassadors? Well, brand ambassadors have existed since before there were brands. They are taste makers whose recommandations you trust. Today, this skill actually has become professionalised. We call …
After 17 years as a journalist, I decided it was time for me to leave. It was not so much a leap as it was a small step. Or a funky dance move, if you will. As a journalist, making the decision to take a straight up commercial job (marketing, communication and pr, sales) is often considered …
How to educate store staff about your brand. The quizzes are a huge part of a Mevo campaign. We believe that multiple choice questions are excellent for educating store staff about your brand. It’s fun, tickles the competitive nature of the app users and it’s very effective in making facts memorable. That’s why we recommend that …